Is your brand doing your mission justice?

It’s time to modernize your fundraising creative 📖
Traditional fundraising methods aren’t as effective as they used to be, especially when compared to how for-profits are advancing with data and technology. RKD Group is applying these more innovative creative approaches to help nonprofits acquire, retain, and grow their donor base.

By using data at every step — from crafting the initial creative to personalizing messages for different audiences and optimizing content in real time — organizations can build high-impact campaigns that connect with donors and deliver stronger results.

9 key social media listening metrics to track 📖
While comments and likes give you a quick snapshot of post engagement, social media listening metrics give you a deeper look into what your audience really wants and how they feel about your brand.

By keeping an eye on metrics like brand mentions and sentiment scores, you can get a clear read on public perception, spot industry trends, and tweak your strategy to better connect with your audience.

What’s holding nonprofits back 🎧
In this episode of Nonprofit Nation, Woodrow Rosenbaum, Chief Data Officer for GivingTuesday, joins Julia Campbell to debunk common myths that hold nonprofits back.

The two explore whether these hard truths are simply obstacles or rather opportunities for deeper understanding, leading to more meaningful change and long-term success for nonprofits.